About Classic Portfolio
Classic Portfolio is the leading collection of eco-sensitive camps, private game reserves, luxury hotels, secluded beach retreats and renowned wine estates in Southern and East Africa, and the Republic of the Congo. Each experience offers unique accommodation in exclusive destinations. All are privately owned, often owner-managed, and each has their own special personality and style, but what really sets each of these impressive destinations apart is a strong commitment to sustainability. Each destination offers the conscientious traveller an opportunity to enjoy some of Africa’s most incredible landscapes and environments in the knowledge that their stay is also supporting the local communities and protects the area’s ecological heritage.
Classic Portfolio provides full in-house sales and marketing solutions, through four specialist marketing divisions. All clients automatically become members of Classic Portfolio and then select additional, bespoke sales and marketing support activities from our range of dedicated services – this enables our hotels and lodges to create a tailor-made marketing approach that is best suited to their individual needs and budget.
Classic Representation – international and regional trade sales and travel trade marketing
Classic Vision & Focus – strategic marketing and consultancy and its implementation
Classic Res Desks – analysing data to input into further marketing strategies
Classic Stitching – assisting the trade with putting together itineraries
International sales and marketing focussing on our key travel trade partners and African specialist tour operators.READ MORE >
VISION & FOCUS
Creating a strong foundation and clear path through strategic marketing and consultancy solutions.READ MORE >
Analysing information and managing yield by implementing systems overseen by a Res Desks Manager.READ MORE >
Seamless itinerary building across our portfolio properties.READ MORE >
Ensuring the behind-the-scenes is taken care of.READ MORE >